EVENT
TOKTOK PRODUCT LAUNCH & BRAND AMBASSADOR ANNOUNCEMENT
TIME
PLACE
Ha Noi
CUSTOMER
Toktok
At AEON Mall Ha Dong, TokTok officially introduced its “Caring for Every Cup – Living Healthy, Your Way” journey through a product launch and brand ambassador announcement event. Designed as an immersive experience, the program brought together technology, products, and a sustainable lifestyle philosophy to tell the story of modern, health-conscious living.
Throughout the event, TokTok’s core values were highlighted through leadership presentations, product showcase films, and hands-on experiences that allowed guests to connect more deeply with the brand. A key highlight was the announcement of brand ambassador Kim Sang-sik, whose image reflects discipline, resilience, and long-term trust.
More than a launch event, the program created a dynamic space for connection through interactive activities, emotional musical performances by Tang Phuc, and meaningful experiences for guests and brand supporters.
From insightful sharing sessions to interactive brand experiences, the event created a meaningful and engaging connection with attendees. More than a product launch, it marked a new milestone in TokTok’s journey to build a wellness-focused community while promoting a healthier, more proactive lifestyle for modern consumers.
