The Children's Day community campaign “GRAND DREAMS KINGDOM” (June 1–2) successfully repurposed the Light Park at Vinhomes Grand Park into a multi-layered experiential destination for thousands of resident families. 

Built around strict safety and eco-friendly operational standards, the project integrated adventurous playgrounds with the Lalawonder performance stage. The core of the campaign focused on community identity by introducing the "Wonder Jazz" showcase, allowing young local talents to share the stage with guest artists Piggy Nam Anh, Ryan Thanh Tam, and Thien Nhan. 

By delivering a tailored lifestyle solution, the event successfully established a premier summer activation hub inside the mega-complex, significantly strengthening the brand equity and relationship between the developer and its premium community.